panda
Social psychology of consumer behavior
Consumentengedrag
Sociale psychologie
Verbraucherverhalten
Comportement
Sozialpsychologie
Consumers
Psychologie sociale
Consommateurs
Consumer behavior
Social psychology
Aspect psychologique
BUSINESS & ECONOMICS
Psychological aspects
Psychology
This volume provides coverage of the latest social-psychological research into consumer behavior, including cognitive and affective processes, media influences, and self-regulation.
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