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Cover of Making markets : how firms can design and profit from online auctions and exchanges

Making markets : how firms can design and profit from online auctions and exchanges

by Eric Van Heck, Ajit Kambil, E. Van Heck

2002 240 pages eng

"Markets are Transitioning from place to space - but as the collapse of the initial B2B boom demonstrated, the journey won't be easy. Pioneering market makers from eBay and British Petroleum to the Dutch Flower Auctions and ChemConnect are leading the way to create new value through markets. Their e…

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