Mastering insurance marketing
Marketing sur Internet
Managerial economics
Commerce électronique
Web
Insurance
Internet marketing
World Wide Web
Electronic commerce
Internet
Mastering Insurance Marketing is designed to serve as a guide to making the transition from old traditional ways of insurance marketing such as cold calls, the phonebook, radio and TV, door-door, flyers, and direct mail to embracing the new modern ways of marketing. --from publisher description.
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