panda
Paul Rand
Art, modern, 20th century, history
Book design
Designers
Artists, united states
Commercial art
Graphic arts
20th century
Design
Criticism and interpretation
Pictorial works
New York Times reviewed
United States
Biography
History
"Paul Rand (1914-96) was a pioneering figure in American graphic design. Adopting what he called a 'problem solving' approach to design, he drew on the ideas of European avant-garde art movements, such as Cubism, Constructivism and De Stijl, and synthesized them to produce his own distinctive graphi…
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