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Product Strategy for High Technology Companies
Strategisch management
Strategisches Management
High technology industries
Product management
Planification stratégique
Gestion d'entreprise
Strategic planning
Industrie
Industrial management
Gestion
Management
Product strategy is the most important determinant of success for high-technology companies. It defines the products on which a company bases its business and shapes the way those products will win or lose against the competition. Yet even in high-technology companies, very few executives understand…
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