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Public relations

Featured — award winners and classics first, when available. Use “Show different books” for a new selection.

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Handbook of public relations

Robert L. Heath

2001

Customers for life

Carl Sewell

1990

Networks in marketing

Dawn Iacobucci

1996

The global public relations handbook

Krishnamurthy Sriramesh

2008

The ultimate question

Frederick F. Reichheld

2006

The profit of kindness

Jill Lublin

2017

Maximize Your School Marketing

Johanna M. Lockhart

2016

How to Work a Room

Susan RoAne

1988

Making the news

Jason Salzman

1998

Unaccountable

Marty Makary

2012

The public relations handbook

Alison Theaker

2012

The visible librarian

Judith A. Siess

2003

Winning PR in the Wired World

Don Middleberg

2001

Fashion Marketing Communications

Gaynor Lea-Greenwood

2008

Book discussions for adults

Ted Balcom

1992

Power and influence

Robert L. Dilenschneider

1990

Strategic Communication for Non-Profit Organisations

Ansgar Zerfaß, Alejandro Álvarez, Anke Wonnenberger et al.

2016

Royal pursuit

Douglas Keay

1984

Saving lives

Sandy Summers

2009

New strategies for reputation management

Andrew Griffin

2009

30 days to social media success

Gail Martin

2010

Waves of Opposition

Elizabeth A. Fones-Wolf

2006

Social Media Communication Matrix

Kenneth D. Plowman, Beki Wenchel

2016

Raving fans

Kenneth H. Blanchard, Ken Blanchard

1993

Referral of a Lifetime

Tim Templeton, Lynda Rutledge Stephenson

2005

Legal and Ethical Considerations for Public Relations

Karla K. Gower

2007

Community, junior, and technical colleges

Harper, William A.

1977

Publicity Power

Charles Mallory

1989

Gonzo marketing

Christopher Locke

2001

Promotion

Richard E. Stanley

1977

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