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Klantgerichtheid

Featured — award winners and classics first, when available. Use “Show different books” for a new selection.

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Delivering satisfaction and service quality

Peter Hernon, Hernon, Peter., John R. Whitman

2001

The Power of Relationship Marketing

Tony Cram

1994

Customer connections

Robert E. Wayland

1997

Marketing

Gary L. Frazier, Gilbert D. Harrell

1999

Enterprise one to one

Martha Rogers, Don Peppers

1996

Make That Call!

Iain Maitland

1996

Creating a Customer Focused Company

Ian Linton

1994

Customer centered growth

Richard C. Whiteley

1996

Customer equity management

Roland T. Rust, DAS NARAYANDAS, Katherine N. Lemon

2004

The second century

Matthias Holweg, Frits K. Pil

2005

loyalty.com

Frederick Newell

2000

Quality function deployment

Lou Cohen

1995

Quick response

Alan Hunter

1999

Relationship marketing

Christopher, Martin.

1991

Operations management for service industries

Glenn A. Bassett

1992

Customer-centered products

Ivy F. Hooks, Kristin A. Farry

2000

CRM at the speed of light

Paul Greenberg

2002

Customer-driven project management

Bruce Barkley, Bruce T. Barkley, James H. Saylor

1994

The paradox of excellence

David Mosby, Michael Weissman

2005

Customer equity

Gary Getz, Jacquelyn S. Thomas, Robert C. Blattberg

2001

Customers.com

Patricia B. Seybold

1998

Service management and marketing

Christian Grönroos

1990

The customer loyalty pyramid

Michael W. Lowenstein

1997

Understanding your users

Catherine Courage

2005

Information masters

McKean, John

1999

Customer Care

Sarah Cook

1992

Sustaining high performance

Stephen G. Haines

1995

The service profit chain

James L. Heskett

1997

Customer Relationship Management

Judith W. Kincaid

2003

Customer service & innovation in libraries

Miller, Glenn

1996

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